Case Studies: Start from Scratch

Planned Benefits

Susan Schaefer often met potential clients while on the road giving talks about benefit plans. She'd offer them a card, and then hear "oh that's all right - I'll just find your contact info on your web site." And then she'd have to admit she didn't have a web site.

Not any more! Planned Benefits, Inc. now has a simple, easy-to-maintain web presence.

Planned Benefits, Inc.

What if I'm busy/my revenue stream is down/I'm not sure I need a web site?

You can improve your web presence without making a commitment to a web site. Search for your business name or specialty and see what comes up. You may already have a yellow page listing, a listing on google maps (maybe with reviews), yelp reviews, or a business directory listing. Make sure all the information is accurate!

Dip your feet in the pool by creating a facebook profile for your business (note: your business profile is entirely separate from your personal profile - your friends won't see your business postings and vice-versa). The Westport Minuteman had an article on facebook for businesses in March 2010.

If you're short on time or are unsure how to proceed, let me do it for you. A few hours is all it takes to maximize your marketing potential using what's already out there. No ongoing hosting costs, instant google rank - what's not to like?