I worked with AdEdge Marketing to put their wordpress theme on marketing steroids: calls to action are highlighted with color and/or contrast, text and markup are SEO-friendly, and analystics track the paths of users through the site.

Colorful buttons emphasize the services offered, and give users an obvious place to start their journey through the site.

Most email clients can’t handle anything complicated, and they probably shouldn’t. Email is mostly for text communication. But for people who want a little end-of-the-year joy, an e-card can link to a web site with a holiday message.

The image above is in an email, and links to the web site, below.